Saturday 16 July 2011

INFLUENCED BY ADVERTS?

Edward Bernays (right), the father of modern advertising. (Website for this image)

The advertisers know what images we like.

What men look at and the order in which they look at these areas of interest.


What women look at first

The above is an advert.

Women - and not men - looked at the model's breasts first.

The numbers indicate the order in which each gender viewed areas of interest.

How men and women really do look at things in a different light ... (http://www.dailymail.co.uk)

Look at the watch.

Edward Bernays, in Propaganda (1928), argued that the manipulation of public opinion was a necessary part of democracy:

"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society.

"Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. ...

"We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of." (Edward Bernays - Wikipedia)


"Edward Bernays' most extreme political propaganda activities were said to be conducted on behalf of the multinational corporation United Fruit Company (today's Chiquita Brand International) and the U.S. government - to facilitate the successful overthrow (see Operation PBSUCCESS) of the democratically elected president of Guatemala, Jacobo Arbenz Guzman.

"Bernays' propaganda (documented in the BBC documentary, The Century of the Self), branding Arbenz as communist, was published in major U.S. media.

"According to a book review by John Stauber and Sheldon Rampton of Larry Tye's biography, The Father of Spin: Edward L. Bernays & The Birth of PR, 'the term 'banana republic' originated in reference to United Fruit's domination of corrupt governments in Guatemala and other Central American countries.

"The company brutally exploited virtual slave labor in order to produce cheap bananas for the lucrative U.S. market." (Edward Bernays - Wikipedia)

Which of the following are spooky?













No comments:

Post a Comment